My one complaint about the book is the poor typography, which makes the book hard to read. Dunnewold is a practising artist, and teacher as well as the author of numerous books on artistry and creativity. If you need a fresh approach to your creative practice, I encourage you to try her exercises. Putting Art to Work is a visual arts-based learning resource for coaches and facilitators, designed to foster personal and professional development, and encourage innovation and creative problem-solving. Their perspectives on art-based learning are based on years of experience in coaching, teaching, and managing change; and this really shines through in their writing.
One of the strengths of their book is the context they provide to help you understand art, facilitation and coaching processes.
The book is richly illustrated with photographs, which help you see what they mean—all very congruent for a book on visual learning. My one complaint about the book is the lack of typographic design. This is a self-published book and truly a labour of love. Buy Putting Art to Work on Amazon. I do feel Krysa and I are living in a parallel universe. The day I received her book in the mail, was the day Inc. This creative entrepreneurship book addresses creative business setup, business growth and is relevant to creative businesses at all stages of development.
It then goes further than most books by showing how creative talent and commercial needs can combine to build successful business.
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Lots of real world practical examples make this a most interesting read and a must have book. It hits all the right buttons in all the right ways. Arts and Business. Akerselva Innovasjon, Norway.
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Chartered Institute of Marketing, UK. Capsica Pubishing. You can dip in and out and it reads like a creative mind. Cultural Industries Development Agency. A Sense of Place. National Council for Graduate Entrepreneurship. It really helped me make the decision to go for it. David has incredible insight into a developing and running a creative business and this book is written in a truly readable format. Everyone already or wanting to run a creative business should own a copy of this book and READ it, I still keep dipping into mine whenever I feel like giving up or am struggling with an aspect of the business — an answer usually lies within and helps me get back on track.
Amazon review. The book also provides useful and insightful case studies to demonstrate and back up the theory and important points raised in each chapter. This helps to understand points better and link them to how your business could benefit or be affected by what is mentioned.
All in all, a very useful guide which acts as a useful thought provoker which gives inspiration and good ideas. It is written in easy to understand language whilst covering the mechanics of running a business in detail. I am experienced in some areas of business but still learnt new things. I have also passed it on to beginners who have found the terminilogy and case studies a great help and are now speeding ahead with their businesses. This all in all is a great read, and coupled with the website will be of great help to business people looking for a book that is different from the rest.
A concise and practical guide. Its practical but concise approach to the offering of solutions to the everyday issues faced by Creative businesses is a must for budding entrepreneurs. It truly does offer a balance between business and creativity.
Defining Creativity and Innovation
Its dual approach shows you how to combine the flair of your creativity with the practical aspects of business management to help you maximise your achievements. It provides information, advice and examples, giving you a platform for the success of your creative enterprise. If you are serious about your business, make it your business to get this book. Not only for the future but tips and advice for the present, it has made things a lot clearer on the market and how to prepare for any changes and also the legal aspects which is something which has always been a blur throughout the whole process.
After reading the book and taking in what is relevant to me at the moment, I am excited about a rebrand and constructing a new strategy. And also knowing I have this book in the future will undoubtedly put my worries at ease on expansion. This is a book that will constantly be relooked at as my business expands and will always prove useful.
Not only a great read, but definately an essential guide through all steps of business, anybody thinking of starting up in the creative industry MUST get this book!
The amount of information and stories from first-hand experience makes this one of the best books out there for entrepreneurs to get a great idea as to what obstacles they could encounter, as well as ways to ensure they avoid mistakes and naivety. The Case Studies really show just how much experience and success Mr. Parrish has had through his exciting career, and indicates just how rapidly the Creative Sector is expanding — and how much you need to be on-the-ball in order to succeed.
Collaborations and working with companies from a variety of sectors is one of the key points in being successful, something David taught me, which has paid off well in my line of work. This book is a must-have, especially for the ambitious creative people looking to start up their own lucrative company. Not so in this case. The book takes a creative look at business and challenges some of the thinking around marketing, finance, competition and leadership.
The book is well structured. Share this:. News European Commission presentation on Creative Industries.
- Books by Mark McGuinness;
- 2. The Art of Creative Thinking by Rod Judkins;
- The Cambridge Companion to Verdi (Cambridge Companions to Music).
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Related The Creative Professional: A Business Book for Creative People
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